One’s actions are one’s natural advertisements

TRANSLATION

When the chivalrous activities of King Prthu come to be known to the people in general, King Prthu will always hear about himself and his uniquely powerful activities.

PURPORT

To artificially advertise oneself and thus enjoy a so-called reputation is a kind of conceit. Prthu Maharaja was famous amongst the people because of his chivalrous activities. He did not have to advertise himself artificially. One’s factual reputation cannot be covered.

Srimad Bhagavatam 4.16.26 purport