Pure Krishna consciousness is our birthright

Individual parts and parcels … are suffering the pangs of material existence. They are proportionately freed from the coverings of ignorance under material existence according to different levels of work and under different influences of the modes of material nature. For example, the sufferings of jivas situated in the mode of goodness are less than those of jivas situated in the mode of ignorance. Pure Krishna consciousness, however, is the birthright of all living entities because every living entity is part and parcel of the Supreme Lord. The consciousness of the Lord is also in the part and parcel, and according to the proportion to which that consciousness is cleared of material dirt, the living entities are differently situated.

Srimad Bhagavatam 4.1.15 purport